Our Story

Maavi Turkish Cotton Hammam Beach Towels

Simplicity at its best - the Turkish Hammam towel. Maavi has evolved from a love of all things Anatolian and from many years of living, breathing, and working within the Turkish culture ourselves.

And then we discovered the simple Hammam towel, and we would like to share it with you.

We are based in the UK, but from our local connections within Turkey, we are able to search out the softest cotton and the finest weave for our unique collection of towels - a perfect replacement for those heavy old 'terry' towels many might be used to.

Our ethos is to search for the best quality alongside sustainability, with our continued support for the local artisans and weavers working within rural Anatolia. Each towel is crafted by small cooperatives and hand-finished by local women, often working from their homes.

Traditional Turkish hammam towels have a long history originating way back from ancient Turkish and Roman baths. They are extremely absorbent and beautifully soft on the skin. Quick to dry, super absorbent, and very lightweight, therefore ideal for any travel or even just a short trip to the beach or spa...

As a small team ourselves, we hope to spread some of the joy of cotton hammam towels and to enable you to travel light in the future, whether near or far.